Top NASCAR Team, 2005 Cup Championship, contracts with Official Race Shop for the following services:
Web site development, design & implementation
original contract for web design in 2003
complete overhaul of Web site design and functionality for 2006 Race Season
site maintenance and support
upload pre and post race reports
database maintenance and html email blasts to team fan membership
On-line store platform
development, design and buildout of robust eCommerce system
maintenance and support of store platform
product photography, as needed
promotions and specials based on race events
Discount programs and promotions
interface with separate sponsor intranet
across the board discount provided to sponsor employees
gift cards and promotional codes
Virtual kiosk on-site at race shop
virtual guestbook registration for visitors and fans
design and maintenance of image-driven program
detailed statistics of registration and membership information